Level up your business by joining the Kramer ENGAGE partner program for distributors and ride the audio-visual revolution wave to success.
ENGAGE with Kramer to grow your business
Boost your success by partnering with Kramer, the audio-visual experience leader. Kramer’s ENGAGE Partner Program gives you access to more sales opportunities, exclusive training, marketing, support and services that boost your ability to sell Kramer solutions, and financial benefits that increase your margins.
When you succeed, so do we
We established the ENGAGE Partner Program as a framework to invest in and help Distributors grow their Kramer business. The program includes a comprehensive package of benefits that provide you with sustained and effective support across the business lifecycle, from pre-sales through to customer support.
The Kramer ENGAGE program operates in three tiers, with eligibility dependent on your sales level, technical certification status and investment in resources and equipment. Each tier entitles partners to more valuable benefits.
The higher the level you engage at, the more rewards you enjoy.
Accelerate your growth
• Get qualified marketing leads
• Access Kramer and co-branded sales and marketing materials
• Get channel marketing support
Increase your profits
• Get special Partner discounts on products, demos and service equipment
• Enjoy Partner rebates
• Earn more with the help of pricing support
Enhance your customers’ satisfaction
• Access Kramer training, customer service team and more
• Provide accredited support direct to your customers
• Deliver advanced services
ENGAGE isn’t just what we at Kramer do.
This partnership program is our way to
Enable our Network to Grow, Accelerate, Gain and Excel together
Benefits and commitments
The ENGAGE program is built on four pillars of partnership, each offering meaningful benefits for your business.
As an ENGAGE partner, you will have access to our secure partner portal, where you can access all materials and resources, view your rewards status, and more.
Each of the four pillars of partnership offers tiered levels of benefits for you and required commitments on your part.
Benefits and Commitments
Leads and more that boost your sales reach
Commitments
Minimum annual revenue and inventory level
Abide to Kramer’s ENGAGE program and guidelines
Proactively recruit, onboard and train new resellers
Assist with deal registration, order forecast and sell-out reports
Prepare for and join Quarterly Business Reviews
Distributor
Benefits and Commitments
Exclusive access to marketing materials and activities
Benefits
Access all Kramer sales and marketing materials from a dedicated portal
Promote your company name on Kramer’s website
Get co-branded marketing assets created by the Kramer team
Receive a rebate on a percentage of your marketing activities
Commitments
Employ at least one marketing staff member in your organization
Distributor
Benefits and Commitments
Dedicated learning and training tools, and enhanced support
Benefits
Receive access to all Kramer Academy training programs
Meet sales and technical certification requirements through optional face-to-face training classes
Gain direct access to Kramer’s customer service team
Receive free or reduced-cost equipment for demos and support
Commitments
Provide service support to end customers
Distributor
Benefits and Commitments
Incentives and opportunities for higher margins
Benefits
Enjoy a Kramer Partner discount on all your purchases
Get an extra discount on demo and service gear
Partake in the Partner Rebate Program
Access to Joint Marketing Funds (JMF)
Commitments
Must be a solvent and financially healthy company
Distributor
Benefits and Commitments
Preferential Kramer services
Benefits
Access Kramer’s support and services program
Enjoy priority access to Kramer’s support teams at all levels – regional, global, R&D, and more
Commitments
Provide basic level 1 support
Ensure advanced (level 2) support is available
Deliver professional services on behalf of Kramer