Improving enriches workplace flexibility, engagement, and productivity with Quicklaunch
Customer
Improving, Calgary Offices, Canada
Industry
Enterprise
Goals
- Work flexibility – Empower employees to work from anywhere, with the same productivity
- Enhance connectivity and collaboration for internal teams
- Provide new opportunities for customer-facing interactions, including training sessions and sales
Project Scope
- Integrate Kramer’s Quicklaunch in the training rooms and boardroom
- Add new 4K cameras in two training rooms
Value
- Enables a seamless hybrid work environment, including content sharing
- Facilitates frictionless engagement with remote and in-person attendees
- Eliminates time-wasting and confusing meeting startup processes
- Opens new business opportunities around hybrid services
- Enhances security, by automatically deleting all information at the end of each meeting
- Ensures the room is always setup and ready for the next person
Solution
- Quicklaunch
- K-Cam4K cameras
Background
Improving is an IT services firm offering comprehensive training, consulting, and project services. Its innovative solutions and processes have helped hundreds of clients across the globe in finance, energy, travel, retail, government, and other industries realize their tactical and strategic business objectives. The company has over 1,400 employees in offices across Canada, the US, and Mexico.
In early 2020, with its lease coming up for renewal, the Calgary branch of Improving was considering a move to new offices. That all changed when the COVID-19 pandemic hit. “We moved all our work online, so I was questioning the need for space,” says Michael McCullough, President, Improving – Calgary. “It was pretty clear we weren’t going back to 2019. But I also felt like we couldn’t stay in 2020.”
Goals
Michael realized the workplace would have to accommodate new kinds of work preferences. “Number one, people don’t want to be told they have to go to the office. And number two, they don’t want to be told they can’t go into the office. People want to feel they have agency and are treated as professionals; that they know the best place to work effectively.”
He added: “Flexible work arrangements are also important to diversity as they make it easier for team members from all walks of life to accommodate things like medical needs, child rearing, and other family commitments.”
To empower employees with choices, Michael decided to do a new build-out of Improving – Calgary’s offices. A key part of that was upgrading the AV solution to better address work flexibility and meet three specific needs. Michael explains: “We have our own team that comes here to work, and of course we’ve moved into a hybrid work environment, so wanted to set things up to be hybrid all the time. In addition, we do public training sessions in our training spaces. The third category is community groups: we open our doors and share our space with professional groups, like Women in Data, so we wanted our space to support those kinds of meetups.”
Solution
Improving decided to install Kramer’s Quicklaunch meeting room software solution in its training rooms and boardroom. Although the system also has keyboard control, the touchscreen activation and control has proven the go-to choice for the Improving team. “Once people started understanding the intent and reason behind Quicklaunch, they quickly moved to approaching everything as an online meeting, even for all those in the same room, which really helps to simplify things.”
Improving handled the installation of Quicklaunch, with support from the Kramer team.
In addition, Improving installed Kramer 4K HD cameras in its two training rooms. “They’re very plug-and-play devices, the controls all make sense, and they work out-of-the-box, so that worked great,” recalls Michael. “They have proved particularly useful for training workshops, as well as for townhalls. The cameras have the ability to focus on different areas of the room, so the remote participants are able to follow the speaker.” Improving’s plan also calls for Kramer Control and switches, which will be added later, for enhanced AV management capabilities and to support additional applications, such as digital signage.
Value
“Quicklaunch is a technology that enables a hybrid work environment, and that includes very quick and frictionless engagement with remote or in-person attendees sharing content,” Michael explains. “While sharing content may sound trivial, it’s a brand-new way of sharing, so it’s now a very fluid way of discussing and having a conversation together.”
The use cases have been wide, inspiring better communications and opening new business opportunities. “For example,” Michael continues, “we recently ran a Blockchain Developer Workshop. There were about 20 participants in-person and about the same number online; it was a phenomenal setup where everyone was able to communicate amongst each other and work through this workshop together.”
Plus, the new AV solution has helped boost sales: “The Kramer technology and integration have set us up to be able to sell into a hybrid environment, a fully online environment, or an in-person environment, all very easily,” says Michael.
“We also use Quicklaunch extensively for business development meetings, recruitment, and even internal sessions. We have team members here in Calgary, Toronto, and Vancouver so using Quicklaunch brings us all together. It feels like a smooth conversation amongst our team.”
Quicklaunch has been a game-changer – for the person running the meeting as much as the attendees. Michael says: “The ability to walk into the room and simply log-in and start a meeting with my phone is tremendously helpful. Now I don’t have to carry my laptop around. I can devote more attention to clients or team engagement, as opposed to what’s happening with my laptop, cords, and plugs. It makes meetings much more efficient and focused.”
Michael has also been impressed by the security element inherent in Quicklaunch. “I don’t want people downloading or setting up environments on our computers. The great thing about Quicklaunch is that this is all taken care of, and the machine is clean at the end of every single meeting; there are no breadcrumbs left behind.”
The Quicklaunch setup is instrumental in keeping rooms organized and optimized. “In the old days, people would go into the meeting room, and install things or mess with the equipment, removing cords from behind the machine or the display. Sometimes the room would be left not set-up for the next person. So that’s been taken off the table now. That’s extremely important when we have a lot of back-to-back meetings,” Michael explains.
To set up the Quicklaunch products, Improving worked together with the Kramer team. Michael notes that he valued the “deep experience at Kramer in this area, to help us get the results I was looking for. For Quicklaunch there are collaborative tools you need to do right. We needed to establish what our standard meeting tools would be, what other tools we wanted, and how we would display these tools or content in a way that meeting attendees can use. Kramer helped us with that, so while we did the physical work, it was a collaborative integration and a very effective one at that.”
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